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Regional 9-1-1 Emergency Number Program Wireless AMBER Alerts

Wireless Amber Alert logo Wireless AMBER Alerts
AMBER stands for "America's Missing: Broadcast Emergency Response" and was created in 1997 when Dallas-Fort Worth broadcasters teamed with local police to develop an early warning system to help locate abducted children.

The national Wireless AMBER Alerts Initiative is a voluntary partnership between the wireless industry, the United States Department of Justice, and the National Center for Missing & Exploited Children (NCMEC), to distribute AMBER Alerts to wireless subscribers who opt in to receive the messages and are able to receive text messages on their wireless devices.

The campaign, which began in 2006, is designed to educate the public about the program, inspire them to sign up for the alerts, and most importantly, increase the number of people who may be able to help in locating an abducted child. The goal is to register one million new subscribers to Wireless AMBER Alerts.

Wireless subscribers, whose wireless devices are capable of receiving text messages, may opt in to receive Wireless AMBER Alerts by registering at or by visiting their wireless carrier's website.

When they opt in, consumers need to provide their wireless phone numbers, including area code, and designate up to five ZIP codes for which they want to receive Wireless AMBER Alerts.

Important: This is a FREE text messaging service to receive AMBER Alert information information in your geographic area.  There is no air time charged to the cell phone, nor any other charge. Information you provide will be used solely for the Wireless AMBER Alerts initiative and will not be shared with additional parties.

Help us spread the word.

We hope the need never arises for you to receive a Wireless AMBER Alert. Approximately 200-250 AMBER Alerts are activated across the nation each year. You will only receive an AMBER Alert if a notice is sent pertaining to the areas you designated when you opted in to the program.

Contact Information

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 North Central Texas Council of Governments | 616 Six Flags Drive P.O. Box 5888 Arlington, TX 76005-5888
 Main Operator: (817) 640-3300 | Fax: (817) 640-7806